Young Living Seedlings Launch

TH Productions teamed up with Young Living Essential Oils for a bi-coastal launch of their new Seedlings baby care line in honor of Mother’s Day. The launch kicked off on in NYC where a home was outfitted with an array of Young Living products to show how the scents can be infused in every room. Ellen Pompeo was on hand to discuss the products with media attendees. On the west coast, parents were invited to a pop-up photo photo studio at The Grove in LA. Professional photographers took photos of families in front of a floral backdrop. Guests were able to sample the new seedlings products and browse the 2018 catalog.
2 markets
3 activation days
120,000 visual impressions